Ipheya lamaslipper amancane, anyakazisa imboni enkulu.Ama-slippers ayimboni yezinsika zendabuko eJinjiang Nei Keng, futhi ukuthuthukiswa kwemboni ye-slipper kukhuthazwe ukuhweba kwamanye amazwe.Kodwa-ke, kulo nyaka, okuhlaselwe ubhadane lwe-COVID-19, amabhizinisi abambezele ukuqalisa kabusha komsebenzi nokukhiqiza, anciphisa ngokuphawulekayo imiyalo yohwebo lwangaphandle, ukuncipha komthamo wokukhiqiza, nokuntuleka kwezisebenzi... Lokhu kuba yinkinga okufanele ibhizinisi elishelelayo libhekane nayo.
IJinjiang slippers amabhizinisi ngaphansi kwengcindezi iyabonakala, kodwa hhayi ngaphandle kwamathuba.Kakhulu, vula isiteshi esisha sokusakaza bukhoma ku-inthanethi ngokuthengiswa kwezimpahla, umbe ujule emakethe yasekhaya, futhi uhlakulele abashayeli abasha bokukhula;Ngaphakathi, qhubeka nokwandisa imizamo yocwaningo nentuthuko, ukulawula izindleko nokusebenza kahle.
Manje, gcina kwakho kube nomphumela omuhle, kepha ngokuqubuka kwalesi sifo, futhi masibhekane nemboni inomlando wentuthuko yeminyaka engaphezu kwengama-40, yona ngokwayo isewukuntuleka kwekhono eliqinile lokulwa nengozi, wonke ama-slippers. imboni uhlelo namanje ongaphelele, funa izinga eliphakeme izidingo zokuthuthukiswa Jinjiang slippers ukuphikelela kwebhizinisi.
Ukucindezela kabili
Ngempela, ubhubhane, kumthelela wamabhizinisi ohwebo lwangaphandle, lukhona emhlabeni wonke.Ngohwebo lwangaphandle - imboni ye-slipper esekelwe ku-Jinjiang ayihlukile.
Umuntu othintekayo ophethe izinkampani ezinqabile ukuqanjwa ngokuthi ama-slippers, utshele izintatheli ukuthi inkampani izoba njengomkhakha obalulekile wemakethe yohwebo yangaphandle njengaseningizimu-mpumalanga ye-Asia, ibhizinisi lithintekile, ibhizinisi lenkampani lilonke liphansi ngo-20% kune ngonyaka odlule, "kufanele kushiwo ukuthi inqobo nje uma uhwebo lwangaphandle, imiyalo yebhizinisi iyathinteka, ubukhulu bendawo ethintekile ukuhlelwa kwebhizinisi nemakethe enkulu yohwebo lwangaphandle, Nokuncintisana kwemakethe kwemikhiqizo yabo, njengentengo, umkhiqizo. ikhwalithi nokunye."Kusho umuntu ophethe ibhizinisi.
Ezinkampanini eziningi ezishibilikayo, inkinga yokuhleleka yinkinga enzima okumele babhekane nayo;Futhi i-oda lihle kakhulu ebhizinisini, izinga lokushintshwa kwabasebenzi alikwazi ukushaywa indiva.
Timigudu yebhizinisi yamanzi nogesi
Ngaphansi kwenkinga, ama-slippers omgodi aqala ukufuna izindlela zokuphuma ekuzungezile ezicini eziningi, futhi abekwe endaweni yokuqala, ekugcineni kwesiteshi samandla.Kusukela kulo nyaka, i-Jinjiang isakaza bukhoma ngezimpahla ezidumile kuzo zonke izimboni, amabhizinisi amaningi kakhulu e-pit slippers nawo "avivinya amanzi" asakazwa bukhoma ku-inthanethi ngezimpahla, akhethe "ukuhweba kwamanye amazwe ekuthengisweni kwasekhaya", ukugxila kwebhizinisi okwengeziwe kwasekhaya, ukufuna. amathuba ebhizinisi engeziwe.
NgoMeyi, ukusakazwa bukhoma okukhethekile kokuthi "Umthombo Wempahla Enhle Eyenziwe e-Jinjiang" emgodini ongaphakathi wedolobha elidumile lama-slippers ase-China.Amabhizinisi e-internal pit slippers avele ehlangene endaweni yokusakaza bukhoma, futhi umuntu ophethe ibhizinisi wafihlwa njengehange losaziwayo bewebhu ukuthwala izimpahla zabasebenzisi be-inthanethi.Kuhle ukubalula ukuthi amagumbi okusakaza amabhizinisi angama-21 amiswe endaweni yokusakaza bukhoma ye-Jinjiang Slipper Union, ehlinzeka ngokusetshenziswa kwamahhala kwamabhizinisi, isoftware yokwakha kanye nezinkundla zehadiwe zamabhizinisi, nokuhlinzeka ngezifundo zokuqeqesha izisebenzi ze-anchor zamabhizinisi ashelelayo.
Mayelana nokuhlelwa kwenkundla ye-e-commerce, abanye abantu embonini baphinde baveza ukuthi, emva kwakho konke, indawo yokusakaza bukhoma iyinzuzo yesikhashana, futhi indlela yokwenza umphumela osimeme onjalo udinga ukucatshangelwa amabhizinisi.
I-R&D eqhubekayo nokuqanjwa kabusha
I-China plastic u-Huang Weibing, umqondisi wegatsha lenhlangano yezicathulo zepulasitiki, uveza ukuthi ukusungulwa okusha okuqhubekayo akunakugwenywa, abathengi manje kunangaphambili, isisindo esiningi sinikezwa izinga lemikhiqizo yethu kanye nezimfanelo zokusebenza komkhiqizo, "umkhiqizo uyisisekelo zonke izinto, azihlukaniseki ocwaningweni nasekuthuthukisweni nasekuklanyweni komkhiqizo, nethemba embonini ye-Jinjiang slippers yokwandisa utshalomali lwayo ocwaningweni nokuthuthukiswa komkhiqizo, ngokusebenzisa izinto ezintsha ezisebenzayo, ubuchwepheshe obusha kanye nokusha, Ukuthuthukisa inani elingaphakathi elingeziwe lomkhiqizo."
Ucwaningo oluqhubekayo kanye nentuthuko emisha, ukukhuthaza ukuncintisana kwemakethe yomkhiqizo ngesikhathi esifanayo, ukulawula lokhu ukusebenza kahle sekubuye kwaba umkhuba ongaguquki wamabhizinisi amaningi ashelelayo.
Aukuxhumeka kwe-rea noma ukuthuthukiswa kwe-slipper isinyathelo esilandelayo
Ngokusebenzisa lolu bhubhane, kodwa futhi masibhekane neJinjiang slippers amabhizinisi asantula ikhono eliqinile lokumelana nengozi yale nkinga.Mayelana nalokhu, abantu embonini baveze ukuthi kuwumhlahlandlela omuhle ukuthi amabhizinisi athuthuke ndawonye futhi andise ukuxhumana kwezifunda ekukhiqizeni izindawo.
E-China plastic u-Huang Weibing, umqondisi wegatsha lenhlangano yezicathulo zepulasitiki, ama-slippers e-China akuyona inzuzo enkulu yokuncintisana emakethe yamazwe ngamazwe, emva kwakho konke, iBrazil, iRussia namanye amazwe asevele abeke ama-slippers enza ngokweqile kakhulu, avele ngisho ama-slippers epulasitiki ohlobo olunethezeka, ama-slippers angathengisa ngezinkulungwane zamaRandi "crystal", "ama-slippers aseShayina asesezingeni eliphakathi nendawo ikakhulukazi, ukuncintisana kwe-homogeneity, Kusenendawo enkulu yokukhula, kuhlanganise nemikhiqizo, izinto ezintsha. izicelo nokunye."
U-Huang Weibing wabonisa ukuthi ngemva kweminyaka engu-40 yentuthuko, ama-slippers omgodi aphuma kancane kancane embonini ye-cottage yokukhiqiza, ukuze ngokubambisana nencazelo, kusukela ekuklanyeni, ekuthuthukisweni, ekukhiqizeni isikhunta, ukunikezwa kwezinto ezingavuthiwe ekukhiqizeni, ukupakisha, ukumaketha, ibhizinisi, Logistics nokunye ukuxhumanisa iketango lemboni eliphelele, ukuhlukaniswa okuphelele kwabasebenzi kucacile, ikhono elihlangene livelele, isikali sanda ngokungapheli, Kodwa futhi sibhekene nezinkinga ezifanayo nezinye izindawo ezikhiqiza ama-slipper e-China, njenge-homogenization. ukuncintisana, impi yentengo, ukuqoqwa kwesikhunta, isiphithiphithi sesistimu yabasebenzi nokunye."Kuwumhlahlandlela omuhle ukuthi amabhizinisi athuthuke ndawonye futhi akhulise ukuxhumana kwezifunda ezindaweni ezikhiqizayo."
"Ukusungulwa kweJinjiang Slipper Alliance, futhi ngokusebenzisa i-Jinjiang Slipper Alliance kanye nezinkundla ezahlukene ukuze kuzuzwe ukubambisana kwamasu, ukusiza amabhizinisi ukuxhuma izinsiza ezengeziwe, naseJinjiang Shoe Expo, eCanton Fair ngokukhethekile kusungulwe ihholo elishelelayo, amabhizinisi amaningi ajoyine umbukiso, ama-oda asayiniwe, inani lezivakashi kanye nenani lokuthengiselana selifinyelele irekhodi eliphezulu. Intatheli iyaqonda kusukela ku-jinjiang slippers alliance, eminyakeni yamuva, imboni ye-pit slippers ngokubambisana namanyuvesi namakolishi, izikhungo zocwaningo lwesayensi, ubuchwepheshe, imishini, abasebenzi. , ucwaningo kanye nentuthuko izici intuthuko ngokungaphezi, futhi wamema jinjiang ukuthenga, cast Shi Zhiku pulse slippers imboni isimo samanje, futhi ukwakha port izwe isikhala, abafundi basekolishi amaphayona park, "isikole" nokunye platform ukuqeqeshwa kwabasebenzi, Relies on amanyuvesi afanelekile ukuze amise isisekelo sokufakwa kwethalente le-e-commerce, ukusiza amabhizinisi ama-slippers ukwandisa iziteshi zokumaketha ze-e-commerce.Ngemizamo yabo bonke abantu abashelelayo, uNeikeng uphinde wawina isicoco sokuhlonishwa esithi "Shoes Capital of China · Famous Slipper Town".
Ngemuva kokungena eminyakeni embalwa edlule, imodeli yokuthuthukiswa kweqembu iye yaqinisekiswa amabhizinisi amaningi e-slippers, "ngokusobala angabona ukuthi ukuthuthukiswa kwemboni kuyingozi kakhulu, ukuncintisana okunonya phakathi kwamabhizinisi kuyancipha, ngokubambisana phakathi uhulumeni kanye namabhizinisi, amabhizinisi kanye namabhizinisi, asebenzela izinsiza ezisebenza ngempumelelo ukusiza ukuthuthukiswa kwamabhizinisi. I-Jinjiang neikeng yandisa imboni ye-slipper ngokuthuthukiswa kweqembu, futhi ithuthukisa njalo ukuthandwa, isithunzi nokwethembeka kwemikhiqizo eshibilikayo."
Kusukela "okungaziwa emphakathini" kuya "ku-blockbuster", isikali sezimboni sanda, i-slipper yomgodi esikhathini esizayo indlela yokuthuthukisa?Umgodi edolobheni ube nokuhlela, ufuna ukudlala indima ye-jinjiang slippers alliance eholwa umthofu, kanye nokuqaliswa kwephrojekthi yokukhuthaza imboni ye-slippers "eyisithupha", ngokwakha ipaki yezimboni, iyimakethe yochwepheshe, inkundla ye-inthanethi, ikhuthaza inqwaba ye Isisekelo socwaningo lwesayensi, iqoqo lamabhizinisi ahamba phambili, inani lemikhiqizo yegama lomkhiqizo, ukusheshisa lonke uchungechunge, yonke inqubo yokuthuthukisa, "idolobha laseShayina elidumile lama-slippers" impi yomkhiqizo ".
Isikhathi sokuthumela: Jun-03-2021